Above & Beyond launch new label, ‘Reflections’
Above & Beyond have launched a new label, ‘Reflections’, which will fall under the Anjuna umbrella alongside flagship imprints Anjunabeats and Anjunadeep.
The new label launches with a new EP from Above & Beyond, Morning In Deira/Time Heals, the former of which featured in the group’s recent performance on the Rock of Guatapé at La Piedra del Peñol Guatapé in Colombia, for live streaming platform Cercle. You can download/stream it here.
“The third Anjuna record label is our new downtempo and ambient imprint called Reflections, and we are delighted to share it with you. Reflections is born from all those moments in between the dancefloors – the mornings after, the nights apart, the journeys shared along the way. Those moments of Reflection.”
According to the trio, the new tracks ‘set the tone’ for the new label, which comes more than two decades on from Anjuna being first established.
“Our two record labels, Anjunabeats and Anjunadeep were born on the dancefloor,” they said. “For over 20 years these labels have taken us, our music, and our artists, to dancefloors across the world.”
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Each of the Above & Beyond albums to date has always featured two or three downtempo tracks that have “connected really well” with listeners, with the recent pandemic reinforcing this sort of sound.
“Mood listening became a really big thing,” commented James Grant, co-founder of Involved Group, which operates the Anjuna family of labels. “So, lots of things conspired to make Reflections feel like a good idea at the right time.
“A lot of our artists just started naturally sending us this kind of stuff. Yotto, for example, wrote a chill-out album which he sent to us when we were already planning this label. His record ‘Erased Dreams’ is going to be the first album on Reflections.”
Reflections’ label manager Penny Longstaff, backed by Anjunadeep A&R Dan Curpen, company label director Allan McGrath and Anjunadeep label manager Dom Donnelly are ‘intent on foregrounding fresh talent’ with the label, according to a statement.
Above & Beyond – Morning In Deira/Time Heals is released on Reflections on 16 May.